I create naturally

I create for brands, but above all, for people. Impacting them with purpose is my overarching goal. I seek inspiration in everything that involves design, technology, innovation, sociology, culture, consumption, hospitality, sport and entertainment.

I guess I have started to work with design with my brother Duda Simões. Then, years ahead, we set up our own creative studio: the Tangerina Design, marked by creative and unexpected projects in graphic design, web and events. ‘The unusual was our obvious’, and we gained recognition, awards and many admirers for that.

But before and during that, I worked at Globo.com too, as a art director in digital projects, I discover that creative experiences is a powerful tool of connection, dialogue and branding. So, after at HUGE, I created awesome digital projects and powerful events that contributed to highlighted the staff creativity.

I began to create and carry out ever larger projects, carrying out work for SRCOM, AktuellMix and Dream Factory at events such as: FIFA Final Draw 2012, Inauguration of the New Maracanã, World Cup 2014, Rock in Rio 2013, Rio Open 2013, Rio Gastronomia 2015, Rio Summer 2015, among others.

I write a blog (just in portuguese) and I keep a page on FB to curate my interests in Live Experiences. Junimba is my nickname and I help brands and people connect with their purpose through unique experiences for employees, customers or fans.

I graduated in Graphic Design with an MBA in Entertainment Management. I ride my bicycle every saturday.